Email Marketing represents a huge opportunity for Travel Agents to grow their business in a very cost effective way.
However there is lots to understand before entering an effective email campaign. “Email Marketing for Travel Agents” shares all of the details necessary to embark on a successful campaign and even goes so far as to provide samples of effective travel email marketing campaigns. This book is a “must read” for every Travel Agent looking to grow their business using email marketing.
You will discover:
- The Importance of a Branded Email Address
- Creating Your Email Marketing Strategy
- Email Subject Line Best Practices
- Call to Action Best Practices
- Landing Page Best Practices
- Examples of:
- Effective Email Campaigns
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Tom, Andy and Joanie Ogg CTC, MCC share over 90+ years in the travel industry and have trained tens of thousands of cruise agents at cruise conventions, trade shows, seminars and seminars at sea. Tom was the founder of www.CruiseReviews.com and www.PortReviews.com and has personally led over 300 cruise seminars on ships teaching travel professionals how to sell cruises. Joanie has won numerous awards in the cruise industry, including being inducted to the CLIA Hall of Fame. She was recently honored to be the Godmother of the Emerald Star.