Written By: Tom Ogg, Co-Founder and Co-Owner – HomeBasedTravelAgent.com Why travel agents who are still sending proposals from Gmail, Hotmail, AOL, and Yahoo are losing clients before the first word is read, and what to do about it.a A few years ago, I finally did it. I buried my AOL email addresses (all four … Continue reading “Your Email Address Is a Time Machine and It’s Stuck in 1999”
How to Craft AI Prompts That Turn You into the World’s Most Knowledgeable Travel Advisor Written By: Tom Ogg, Co-Founder and Co-Owner – Travel Professional NEWS Let’s get the obvious out of the way: AI is going to reshape the travel industry. It already is. From Ray-Ban META smart glasses that narrate the … Continue reading “I Asked AI to Plan a Vacation… and It Told Me to Call a Travel Agent”
Video Conversion Funnels for Travel Advisors: Leveraging AI to Turn Viewers into Bookings Written By: Tom Ogg, Co-Founder and Co-Owner – Travel Professional NEWS Back in the 1970s, I worked as a Regional Sales Manager for Aloha Airlines, covering the Western Southwest out of San Diego. I managed a sales force of four … Continue reading “Video Conversion Funnels for the Travel Advisor of Today”
Avoid the most common conversion killers and leverage AI-powered tools to build landing pages that actually close the deal. Written By: Tom Ogg, Co-Founder and Co-Owner – Travel Professional NEWS The 5 Biggest Landing Page Mistakes (AKA: How to Sabotage Yourself Like a Pro) We covered the 10 best practices in Part 1, … Continue reading “Landing Pages That Actually Convert: A Survival Guide for Travel Advisors – Part 2”
A practical blueprint for building high-converting landing pages in a video-driven sales funnel. Written By: Tom Ogg, Co-Founder and Co-Owner – HomeBasedTravelAgent.com Your Last Chance to Close the Deal (No Pressure) Let’s get one thing crystal clear: presenting the most compelling landing page to prospects is the key to converting a click into … Continue reading “Landing Pages That Actually Convert: A Survival Guide for Travel Advisors – Part 1”
How 3–8 minutes of intentional storytelling can build trust, showcase expertise, and move viewers confidently toward booking. Written By: Tom Ogg, Co-Founder and Co-Owner – Travel Professional NEWS Let’s talk about long-form video, basically any video longer than the average human attention span on social media, which science tells us hovers somewhere between … Continue reading “Long-Form Video: Your Secret Weapon for Turning Browsers into Bookers “
What travel advisors need to know about AI tools that research, write, and plan without coffee breaks Written By: Tom Ogg, Co-Founder and Co-Owner – Home-Based Travel Agent A Travel Agent’s No-Nonsense Guide to AI Assistants Remember when the most advanced technology in your office was that fax machine that only worked when … Continue reading “Large Language Models (LLMs): Your New Digital Travel Companions (Who Never Call in Sick)”
How shrinking attention spans and short-form video are forcing travel marketers to rethink everything Written By: Tom Ogg, Co-Founder and Co-Owner – HomeBasedTravelAgent.com We’ve been marketing on YouTube and other video channels for years with great success. Our channels host hundreds of training webinars that agents still use, proving that some content ages … Continue reading “Travel Advisor Marketing: How Short-Form Video Battles the Failing Attention Span Today”
Why Host Agencies Remain the Foundation of Independent Travel Businesses in 2026 Written By: Tom Ogg, Co-Founder and Co-Owner – Travel Professional NEWS Host travel agencies have been around for a good number of years and have served hundreds of thousands of independent travel agents. The model was created as suppliers decided that … Continue reading “Understanding Host Travel Agencies in 2026”
Your Complete Roadmap to Starting, Running, and Scaling a Successful Home-Based Travel Business—All in One Trusted Resource. Contributed By: HomeBasedTravelAgent.com Starting a career as a travel advisor can feel overwhelming, especially when navigating countless training options, host agencies, and technology tools. HomeBasedTravelAgent.com (HBTA) offers a focused, family-owned platform that equips both aspiring and … Continue reading “A Home for Travel Advisors with Connectivity, Education and Knowledge at the Forefront”
